Ask a bank or credit union executive to share their biggest challenge for 2023, and many will put gathering and retaining deposits at the top of their list. It is a remarkable reversal from previous years when FIs were awash in deposits and struggling to find optimal ways to put that liquidity to work.
I’m delighted that Sievewright & Associates (S&A) is now a part of SRM!
The acquisition comes after five straight years of solid growth in the S&A business, where we served more than 100 credit unions across the country ranging from $400 million to $53 billion of assets. The opportunity to join forces with an organization of SRM’s caliber, scale the business, and broaden support for credit unions all presented compelling reasons to sell.
Several high-profile banks, including Capital One, Citigroup, Wells Fargo, and Bank of America, have announced plans to either eliminate or dramatically reduce overdraft (OD) and nonsufficient funds (NSF) fees. It could be argued that these banks made this leap before regulators, including the Consumer Financial Protection Bureau (CFPB) and the Office of the Comptroller of the Currency (OCC), required them to do so.
The prolonged period of taking deposit gathering for granted seems to be nearing an end.
Financial institutions have been awash in deposits for years, flush with liquidity. According to data from the Federal Deposit Insurance Corp, deposit balances at banks have risen by 35% in the past two years alone.
The bigger challenge has been finding ways to put those deposits to use in profitable ways.
The CUNA Governmental Affairs Conference was in-person for the first time in three years, giving many credit union executives a long-overdue chance to have face-to-face meetings.
SRM made the most of the week, engaging with scores of executives, getting a sense of their challenges and opportunities, and lining up discussions to assist in crafting strategies and finding solutions for both.
Many of you will remember the initial fear experienced when the Internet debuted in the 1990s. At the time, the popular narrative was that every business, no matter how big or small, would be on the information superhighway by the year 2000, replacing conventional media forms like newspapers, billboards, and the yellow pages. Fast forward nearly 30 years, and now everyone’s life is touched (and in many ways, sustained) by the Web.